Formula E Marries Fashion With Speed
Paris is known for many things. It’s the city of love, hosting romantic partners from all over the world seeking honeymoons and adventures. It is rich in history, art, and sightseeing, with places to visit like the Eiffel Tower and the Notre Dame Cathedral, as well as world-renowned museums like the Louvre.
But did you also know that Paris is a city known for its fashion and for hosting incredible designer work during events like Paris Fashion Week? It was recently announced that Paris will soon be hosting Formula E, an annual race that takes place in the city for single-seater electronically powered Formula E championship.
And while a race may not sound like the biggest place for fashion, you’d be surprised. As part of the public relations campaign for drivers Daniel Abt and Lucas di Grassi, they took the new Audi e-tron out around Paris in search for high fashion.
Their goal was to find elegant suits to support this highly fashionable city and to show race attendees a different side to how the two men are normally seen. For more information on Paris hosting Formula E and this fashion-related event prep, take a look at the video above.
