Have you heard of Goldin Martinez? Well if you haven’t you have to check out his story….why? Because he is a fitness trainer who is creating a movement that’s changing lives! He wanted to create a movement, something new and fresh, but he wanted it to involve reading. When he thought about it, he said, “wait a minute…. if I like to shop for books wouldn’t other people like to shop for books? However, not everyone has the money to pay for books.” There are so many children that don’t get to buy books at their school book fairs because they simply can’t afford it. Goldin was one of those kids. That’s when it hit him. What if he changed the currency?

It’s like a light bulb went off in his head. What if the kids pay for it using exercise? That was it! In 2009, Goldin Martinez founded the group Get Focused. In life, everything is difficult, especially creating an organization from scratch. The first obstacle he had was that he went homeless. He left everything behind just to collect books to launch the program. He thought about quitting over and over, but his passion kept him going. It’s overwhelming starting something bigger than yourself.

They took their talents to the street as a fundraiser. Each label would have the exercise, but the GoFundMe page would be at the bottom. The whole mission was support Get Focused so that they could get the program into the local schools. His idea worked and about a year later they were able to get into 24 public schools. The rest was history.