Victoria Beckham is best known for being a fashion icon, but now will be known for her new beauty collection. The new line will be called Victoria Beckham Beauty providing makeup and beauty products.
Beckham has a goal for her line to provide wellness products including skin care, makeup, and fragrance. The collection is still in the works and can be expected to hit shelves later this year.
She has some experience in creating a beauty line since she did a collaboration line with Estée Lauder that featured 14 pieces of eye shadows, lipstick, and base makeup. This collab was such a success that VB x Estée Lauder released an additional two collections.
The co-founder and CEO in Victoria Beckham Beauty is Sarah Creal who actually is a former Estée Lauder executive that helped create the original Victoria Beckham capsule collection for VB x Estée Lauder.
There has yet to be a release date for the collection but the plan is to sell the new line on victoriabeckham.com direct-to-customer. Beckham will also be consulting with customers needs for beauty products through social media.
Check out the video above for more details on the new beauty collection.
